Internet Mumpreneurs - Online Marketing Tips For Home & Internet Based Businesses

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You’ve no doubt come across this kind of strategy gazillions of times in the high street.
Think loyalty cards and rewards schemes. Think frequent shopper programs.
You can do exactly the same with your online store by offering your customers rewards whenever they buy from you, or refer other customers to your store.
Membership sites are [...]

I discovered a new content sharing site today thanks to Yvette Segal of www.planitpurple.co.uk.
Qassia describes itself as an ‘intelligence engine’ and ‘tag-based web directory’.
You can create an account and add an unlimited number of backlinks to your website for free. Most importantly these links are ‘do-follow’ (which means the search engines give them weight). [...]

I’m writing this post in response to a question posted on Webmums about outsourcing SEO.
It really got me thinking, and I thought it was well worth a post.
Before I continue I want to be upfront. I am biased in my view. I got royally ripped off by a SEO company about five years [...]

photo by mortsan
If you market your business online, one of your biggest missions is probably getting traffic to your website.
You’ve learned that you can’t just slap up any old website and sit back and wait for the visitors to flood in. So, bearing this in mind, you get busy finding ways to attract [...]

This is a great video explaining what RSS is, and how to use it. Enjoy!
[youtube]http://www.youtube.com/watch?v=0klgLsSxGsU[/youtube]

Is facebook really going to help grow your business?
There are now more than 63 Million active users on facebook with an average of 250,00 new registrations happening every day!
It is currently ranked No 7 in Alexa top ranked websites and every other headline seems to refer to facebook in some context.
But what about you?
Is [...]

Not so long ago I observed four significant changes in relation to the quality of visitors coming to my site, Lotus Home Study Courses…
 

There are more click throughs from SERPS for general phrases such as ‘home study courses’ and ’study from home’.
Visitors to the site are sticking around for longer.
The bounce rate has gone from [...]

Some top marketing ideas to get you off the blocks fast this new year.

1. Sales
The excitement of January sales aren’t just for retailers only, even service based industries can take advantage of sales fever. Sales can include general discounts and discounts for bundles. Get the word out using e-newsletters, blogging, social networking, flyers, posters, [...]

Do you have external links enticing your visitors away from your website? If you do, they might be costing you business.
Having external links on your website is not a bad thing.
In fact, if they are of interest and use to your visitors, and complimentary to your website, external links can be a very good [...]

Networking is a very powerful way of promoting yourself and your business. But what about networking online? What is facebook all about and where do you start online networking?
Online networking has exactly the same principles as offline networking - building relationships with people so that you form a network of contacts who may [...]